[vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” text_align=”left” background_animation=”none” side_padding=”40″ padding_top=”40″ padding_bottom=”40″ css_animation=””][vc_column][vc_column_text]
We believe in the innovative nature of communities and non-profit organizations to change the world around us.
We help our clients achieve their ambitious strategic priorities, grow their community or organization and ultimately make a positive social impact on the well-being of individuals and communities.
Here is a selection of some of our favourite projects![/vc_column_text][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” padding_top=”20″ padding_bottom=”10″ css_animation=””][vc_column_inner][vc_column_text css=”.vc_custom_1582735102736{border-radius: 5px !important;}”]
Strategic Planning
[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” padding_top=”10″ padding_bottom=”10″ css_animation=””][vc_column_inner width=”1/4″][vc_column_text]
Canadian Polar Bear Habitat
Phase 1: Vision, mission and positioning
[/vc_column_text][vc_column_text]Canadian Polar Bear Habitat is looking to make a big impact – moving from a small, Northern Ontario tourist attraction to reposition themselves as a world-class research facility and polar bear sanctuary dedicated to improving the life of polar bears in human care and the protection of polar bears in the wild.
Check out Phase 2: a new visual brand identity including logo.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]
Prince Edward County
Strategic priority setting[/vc_column_text][vc_column_text]Prince Edward County Council is eager to review the existing corporate strategic plan and set its priorities for the balance of the new term. Impact & Main worked with senior staff and Council, including facilitating workshop sessions, to create priorities for the remaining term of Council.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]
Centennial College
Community hub feasibility
[/vc_column_text][vc_column_text]
Centennial College is striving to embed the spirit of entrepreneurship in their students’ outlook on career and life. We helped them imagine a revitalized Centre of Entrepreneurship for the college. A Centre that would be part of their ongoing efforts to strengthen Centennial’s connections with the community’s stakeholders and the role of entrepreneurship in the ethos of the College’s programs and the student experience.
Read on to find out more about this exciting idea![/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]
City of Cambridge
Special Event Strategy
[/vc_column_text][vc_column_text]
Special events are, at their heart, a way for a community government to celebrate its uniqueness, improve its residents’ quality of life, and generate economic benefit to the community. Ideally a community’s special events strategy should balance the government’s overall vision and its economic development needs, be responsive to community initiatives, and nurture those events coming from the grassroots.
We took our experience with incubators and entrepreneurship to come up with a unique solution for Cambridge![/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” padding_top=”20″ padding_bottom=”10″ css_animation=””][vc_column_inner][vc_column_text]
Branding & marketing
[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” padding_top=”10″ padding_bottom=”10″ css_animation=””][vc_column_inner width=”1/4″][vc_column_text]
Smooth Rock Falls
[/vc_column_text][vc_column_text]
Unfortunately it’s a common tale – small Northern town hit hard when main employer shuts down.
How do you save your beloved community? How do you transform yourself into something new but still keep the essence of what makes your town so awesome? How do you get other people to see what you see and want to move there?
Well you hire Impact & Main to help you![/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]
Muskoka Tourism
[/vc_column_text][vc_column_text]
Muskoka, famous for stunning scenery, big lakes and big cottages. But that’s just one side of Muskoka, there is a lot more to their story. From million dollar cottages and a world-class arts and culture scene to family cottages owned for generations, campfires and hotdogs. There is a lot to say about Muskoka!
Impact & Main helped this iconic community develop a new brand that told Muskoka’s full story. Read on to find out more![/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]
Canadian Polar Bear Habitat
Phase 2: New Visual Brand Identity[/vc_column_text][vc_column_text]Our challenge was to create a new identity needed to brand the Canadian Polar Bear Habitat as a globally recognized research and education centre dedicated to improving the life of polar bears in human care and the protection of polar bears in the wild.
Read about Phase 2: a new visual brand identity including logo
Check out our Phase 1 work: crafting a new mission, vision and positioning for the Habitat[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]
Resorts of North Muskoka
[/vc_column_text][vc_column_text]
Families have been coming for generations to the same cottage resort but recently tastes and trends shifted, family make-ups changed, and the group of family-owned cottage resorts located in North Muskoka needed help to attract a new generation of families.[/vc_column_text][vc_column_text]Impact & Main Inc. helped with a new brand strategy and content marketing designed for multiple target audiences.[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” padding_top=”20″ padding_bottom=”10″ css_animation=””][vc_column_inner][vc_column_text]
Community Building
[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner row_type=”row” type=”full_width” use_row_as_full_screen_section_slide=”no” text_align=”left” padding_top=”10″ padding_bottom=”20″ css_animation=””][vc_column_inner width=”1/3″][vc_column_text]
Project Vitality
Successful Community Business Succession
[/vc_column_text][vc_column_text]The threat to small and medium size communities from small businesses leaving their community due to the lack of succession planning is a “dire and urgent situation,” in the words of one of Impact & Main’s clients.
Check our perspective on the pressing need for proactive business succession planning by small and medium size communities. [/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text]
Smooth Rock Falls
Commercial & Industrial Lead Generation
How can a town of 1,000 punch above its weight?
After the success of the brand launch in 2017, the next challenge for Smooth Rock Falls is to leverage their brand to drive economic development. A multi prong approach was the answer, including digital advertising, attracting key verticals and promoting a new industrial park. Read on to find out more! [/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text]
Spotlight Huntsville
SPOTLIGHT is a new way to turn cultural strategies into action by turning cultural opportunities into businesses.
We worked with the community of Huntsville to identity under-utilized cultural assets and then created 10 new business ideas for Huntsville to attract entrepreneurs and new businesses to their community.
Find out more! [/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]